Facial Moisturizer Recalled: FDA Issues Advisory

On By Littum

A popular skin care brand has recalled a batch of viral face cream across the United States as the Food and Drug Administration issues the second-highest risk classification for the product.

First Aid Beauty initiated the recall of 2,756 jars of its best-selling Ultra Repair Intense Hydration cream on December 23, 2024 — a product known for its remedial effect on “dry, distressed skin and eczema,” according to the cosmetic site.

In an advisory, first reported by Newsweek, The FDA issued the recall with a Class II risk classification, meaning “use of or exposure to (the cream) may cause temporary or medically reversible adverse health consequences.”

However, the risk of serious negative health effects remains low.

The jar of luxury cream, which retails at Sephora for $38, regularly receives praise on TikTok, with many users claiming to have alleviated their endless skin problems with the lotion.

According to the product’s listing on the cosmetics retailer’s website, it contains 23 ingredients, three of which are highlighted for their remedial properties, namely: colloidal oatmeal, shea butter and allantoin.

But now users are panicking online in the wake of the recall.

First Aid Beauty initiated a mass voluntary recall of 2,756 jars of its best-selling Ultra Repair Intense Hydration cream on December 23, 2024

First Aid Beauty initiated a mass voluntary recall of 2,756 jars of its best-selling Ultra Repair Intense Hydration cream on December 23, 2024 (Getty/iStock/Sephora)

Amidst the Trump administration’s purge of regulators, social media users were clearly concerned about this latest recall.

A user wrote further Reddit: “Wait until the FDA can’t report on this kind of thing anymore … oh wait.”

While another wrote: “Thanks for posting this! I topped up last month. Same expiration date but a different batch. Phew! I have cut my face because of the cold.”

According to the FDA, once a recall is initiated, the company must immediately notify customers and include the details of the product’s danger and a strategy for how they intend to recall it.

So far, First Aid Beauty has not issued any formal statement about the recall – leaving many customers in the dark.

One Reddit user stated, “They really should post this on their website and social media…I haven’t seen it.”

Instead, the company appeared to be promoting the product as news broke of the recall.

On Wednesday, First Aid Beauty shared a post on their Facebook page that said:

“Help us support LA.

“First Aid Beauty is pledging 50% of the $38 pre-tax purchase price ($19/unit) of our limited edition 6 oz Ultra Repair Cream to go directly to the Los Angeles Fire Department Foundation. This product is exclusively available at Firstaidbeauty.com.”

The independent contacted First Aid Beauty and the FDA for comment.