Popeyes® and Tequila Don Julio launch “The Championship Lineup”

New Orleans, LA – (January 28, 2025) – Popeyes®the official flew of watching football and Tequila Don JulioThe official tequila in the big game serves a one-of-one-stroke culinary mashup leading up to this year’s big battle in New Orleans, home to Popeyes, with the release of the exclusive the exclusive Popeyes x Tequila Don Julio Championship Lineup Menu. Only available for a limited period while supplies last in six selected restaurants to customers 21+At The menu Combines the rich heritage of Popeyes’ Louisiana -style cooking with the bold flavors of tequila Don Julio Reposado – a tribute to crafts and iconic parties.

Headliner is the new Popeyes x tequila don julio reposado flavored concha chicken sandwich, A chicken breast fillet marinated in reposado tequila then fried in popeyes crunchy meat milk play, topped with a tequila lime slaw, spicy spread, a barrel of healed pickle and sandwick between a sweet and buttery concha roll – a beloved Mexican bump. Sandwich is a true fusion of taste between the tasty crunch of Popeye’s chicken, which is balanced by the sweetness of the CONCHA roll and the subtle kick in the reposado tequila’s signature agave notes. Additional items shown in the menu include Popeyes x tequila don julio reposado flavored louisiana garlic 3-piece wings with a special sauce And one Spicy Strawberry Hibiscus Aromatized Lemonade Mocktail.

For only one day at 31 JanuarySelect Popeyes -Restaurants in New York City, Miami, New Orleansand the hometowns of the teams went against football’s big game, Philadelphia, and Kansas City, Gets a preview of Popeyes x Tequila Don Julio Championship Lineup Menu. Customers 21+ get tried the collaboration, rooted in the lively cultures of Louisiana and Mexico before it goes back to New Orleans to the big game weekend. Check out the list of participating restaurants below. And in the city of Football’s Big Game and Popeyes Hometown – New Orleans – this exclusive menu will be available at the newly redesigned flagship restaurant on Canal Street for a longer period from January 31 to Game Day on February 9 while the supplies last.

• New York:
  • Times Square –1530 Broadway, New York, NY 10036
  • Madison Square Park - 14 East 23rd Street, New York, NY 10010
• Miami:
  • 6800 Red Rd, South Miami, FL 33143
• New Orleans:
  • 621 Canal Street, New Orleans, LA 70130
• Philadelphia
  • 1428 Old York Rd Abington, PA 19001
• Kansas City:
  • 9460 Quivira Rd Lenexa, Kansas 66215

Being ready for the biggest night in football as the official wing of watching football and the official tequila in the big game will help create an unforgettable experience for fans. It will bring a truly unique culinary offering that highlights the versatility and taste of Tequila Don Julio Reposado paired with Popeyes’ signature creations with a real taste of New Orleans, Popeye’s home and this year’s big game.

Aren’t you able to get your hands on the championship? Guests can redeem a purchase a get a free chicken sandwich when buying popeyes at Umereats* as well as a $ 5 code to redeem on Tequila Don Julio ** from 1/29/25-2/9/25. Conditions apply.

Popeyes and Tequila Don Julio invite football fans across the country to join them in celebrating with taste, style and a touch of New Orleans Spirit. Visit for further information www.popeyes.com/tequiladonjulio And follow @popeyes and @donjuliotequila on Instagram, Twitter and Facebook for real -time updates.

Tequila Don Julio urges consumers in legal drinking age to celebrate responsibly.

*Buy an aa la carte chicken sandwich, get another a la carte chicken sandwich free at participating American restaurants while the supplies last. Offers excluding bacon & cheese sandwich configurations. Promotional item (s) includes popeyes x tequila don julio reposado aromatized concha roll chicken sandwich, classic chicken sandwich, spicy chicken sandwich and ghost pepper chicken sandwich (“promotional item (s)”). To redeem, select Eligible menu item (s) and add to the shopping cart before checkout. Limit 3 promotional items per Customer. Available at participating Popeyes restaurant locations on the Uber EATS platform. Subject to restaurant and/or delivery availability. Discount will automatically at checkout. Valid until February 10, 2025 at 1 p.m. 02:59:00 EST/EDT. No substitutions. Invalid how prohibited. Not all offers are available in all places. Uber eating Terms of use apply, country -specific expressions are available on Uber eats use conditions. Popeyes and Uber eats reserves the right to cancel, suspend and/or change any aspect of or all of this offer for any reason at any time, with or without notice.

** $ 5 discount on Tequila Don Julio, Popeyes Chicken Sandwiches or Popeyes wings. Exclusions may apply. With the permission of Uber. Must be 21+. Expires 02/09/2025. Uber eats fees and fees apply. Cannot be combined. Limited Redemptions; Offers are not redeemed when the total redemption limit reached is automatically withdrawn. Uber reserves the right to cancel or change this offer at any time. Invalid how prohibited.

About Popeyes®
Founded in New Orleans in 1972, Popeyes® has over 50 years of history and culinary tradition. Popeyes® differs with a unique menu in New Orleans style with fried chicken, chicken teat, fried shrimp and other regional objects. The chain’s passion for its Louisiana heritage and tasteful authentic food has enabled Popeyes® to become one of the world’s largest chicken’s fast service restaurants with over 4,000 restaurants in the US and all over the world. To learn more about the brand, you can visit Popeyes® Brand -Websted on www.popeyes.com Or follow us on Facebook, Twitter and Instagram.

About Tequila Don Julio
Founded on the groundbreaking agricultural principles of Don Julio González and his personal persecution of perfection, tequila Don Julio Tequila industry revised and set the standard for Ultra-Premium Tequila. Tequila Don Julio, Mexico’s original luxury tequila, uses only the highest caliber, fully mature and mature blue agave, which has been hand-selected from the rich, clay soils of the Los Altos region of the state of Jalisco. Tequila Don Julio Portfolio includes Tequila Don Julio Blanco, Tequila Don Julio Reposado, Tequila Don Julio Añejo, Tequila Don Julio 70 Cristalino, Tequila Don Julio Alma Miel, Tequila Don Julio Rosado, Tequila Don Julio 1942, and Tequila Don J. For More Information about Tequila Don Julio, can you visit www.donjulio.com.

About Diageo
Diageo is a global leader in drinking alcohol with a unique collection of brands including Johnnie Walker, Crown Royal, J&B and Buchanans Whiskey, Smirnoff, Cîroc and Ketel One Vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness.

Diageo is a global company and our products are sold in nearly 180 countries around the world. The company is listed on both London Stock Exchange (DGE) and New York Stock Exchange (DEO). For more information about diageo, our people, our brands and achievements, visit us at www.diageo.com. Visit Diageo’s global responsible drink resource, www.drinkiq.com For information, initiatives and ways to share best practices.
Celebrating life, every day, everywhere.

Contact:
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