’80s Estée Lauder Girl Paulina Porizkova is back on the mark of the best possible reason

“Yes, I’m an Estée Lauder Brand Ambassador again! “The model declares, brilliantly. “The first time I was a number model. Now I am an ambassador, and for me there is something in a name, in the word that makes a difference. This time (Lauder) has contacted me because they like what I do like myself, not just for a picture of myself. (On Instagram) I don’t put beautiful pictures of how photogenic I am. I have been very open and honest about aging and how I think we as women come into another phase of life. We are still just as worthy, absolutely, just in another way. “

Porizkova’s return to the brand sees her represent all categories across skin care, makeup and scent, but she is eager to impress me that this partnership goes beyond the product and is rather about adapting values. As with the use of the term “ambassador”, the language of the partnership is critical of her, and she is emphatically that she will not put her name or voice to the phrase “anti-aging”, but rather intends to show how We can feel like our best self at any stage of life.

She remembers telling the Estée Lauder team at her first meeting with the board: “” Number one, I don’t want to do anti-aging something. So if you need it, I’ll go out right now. ‘They all went,’ We know that’s why we asked you. ‘ “It seems that Estée Lauder is following their new ambassador’s advice when she tries to change the industry positively from within. Porizkova lobbies are currently marked to change the name of its revitalizing Supreme+ Youth Power Moisturizer Cream and replaces the word “youth” with “you.” “And they listen,” she says.