Kendrick lamar teases super bowl half -time show, talking drake beef

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New Orleans – Kendrick Lamar is in his prime minister. Four days after winning five Grammy Awards for his diss -track “Not Like Us”, including Record and Song of the Year, Lamar is preparing for Pinnacle of Sports, Super Bowl 59 Halfime Show where he is ready to become it First solo rap artist to overwrite the big show.

What can you expect? “Storytelling,” Lamar teased on Thursday in New Orleans.

“I’ve always been very open about storytelling in my entire catalog and my music history,” he said during a rare live interview with Apple Musics Ebro Darden and Nadeska Alexis. “I’ve always had a passion for bringing it to the phase I am, whether it’s a world tour or whether it’s 500 people at Key Club (in Hollywood).”

Lamar is ready to bring this passion and culture to undoubtedly the biggest phase in the world at the Super Bowl on Sunday at Caesar’s Superdome, where hundreds of millions of viewers are expected to put in.

“To me, it means everything because it puts the culture at the forefront where it should be and not minimized to just a catchy song or verse,” he said. “It’s a real art form. To represent it on this type of scene is all I have worked for and all I believe in. “

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Lamar, a 22-time Grammy Award and Pulitzer prize winner, has released six studio albums, including his latest “GNX”, which was released in November. He has topped Billboard Hot 100 charts five times, three of which came alone in the last year: “Like it” with Future and Metro Boomin; “Not like us”; and “curled up.”

“Not like us” came from Lamar’s very published beef with colleagues rapping Drake. Lamar said the competitiveness of their forward-and-back match highlights the essence of hip-hop music.

“My intention from day 1 was always to keep the nature of it as a sport. … this has always been the core definition of who I am and it has been so since day 1. “

The catchy summer song went home Grammys to Record and Song of the Year, in addition to best music video, best rap song and best rap performance, recognition Lamar said he “loved to watch.”

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“When people talk about rap … they are diminished,” Lamar said. “I love to see that it gets that kind of recognition for just just rapeseed, from prices to the advertising boards, because this is really as big as an art form and genre as any other genre. And I feel so good at being able to do it. “

He is likely to perform “not like us” during his Super Bowl -half -time set, which typically lasts about 13 minutes. Lamar said that narrowing his extensive catalog will be both “wild and interesting.” One thing for sure-he, together with SZA, gets co-headliner on his upcoming Grand National Tour.

“I’m just honored to be next to her talent,” he said.

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Kendrick Lamar: ‘I have arrived now’

In his music, Lamar has documented his music from Compton, California, a city he loves and promises to always showcase to the world. Never he thought his journey from slinging blends and performing at house parties would lead to the Super Bowl.

“I didn’t think of no Super Bowl,” Lamar said of his early days and laughed, “I thought of the best verse, and how to divide this five dollars by the church’s chicken … go to the studio and have a meal. All I know is the passion I have now is the same passion I had back then. It continued to the Super Bowl. ”

Lamar said he feels he “is coming out of (his) cocoon.”

“It’s something I want to continue to New Orleans and for the world to see,” he said. “This is me … 37-year-old and I still want to lift and still on a journey. I want that energy to seep out on television. “

He added, “I can spread my wings and show every state of who I’m as far as Kendrick Lamar.”

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