The large fast food chain that brings back chicken strips in 2025

It has been a tumultuous couple of years for Ronald McDonald and his fast food empire, from a deadly 2024 e.coli outbreak attached to its quarter of Price increases that made customers look red As they stared at the golden bows. But a recent one McDonald’s Q4 2024 Earnings call gives devoted, albeit beaten, Mickey d’s fans something to look forward to in the future. On the call, Chris Kempczinski, chairman and CEO of McDonald’s, said: “We are excited about the significant option we see within our chicken portfolio and see the potential to add another point of chicken market in late 2026” “

Translation: Get ready to see much more chicken articles on the McDonald’s menu. The most exciting thing to come from the call is perhaps Kempczinski’s announcement that America’s most popular fast food chain will launch a “new chicken strip offering.” McDonald’s initially introduced his chicken strips – or chicken selector, as they were called – in 2002, and held the bids on the menu until 2013, when they were unconsciously cut from the lineup.

Two years later, McDonald’s chicken brought back a lot to the excitement of patrons everywhere (as it appears from all the social media buildings), but this agreement with limited time did not last and the chicken strips disappeared from the menu once again. It is unnecessary to say that it has been quite a roller coaster for fans of McDonald’s chicken chooses, and it is quite understandable why some people find the vague “chicken strip that offers” language to sounds suspect.

Read more: 15 most original chicken sandwiches you can find in the US

Other chicken -based deals that come to McDonald’s menus

While the rationale behind the chicken turns and twists choosing saga is unclear, there is another returning chicken -based menu item that has a more concise tale: McDonald’s Snack Wrap. Like the chicken – which has been missed in action since 2015 – the wrapping containing cheese, salad, ranch and your choice of crispy or grilled chicken wrapped in a tortilla has not been on permanent menus since 2016, although fans have fought for the. After a few years of frustration and mystery over snack wraps disappearance, a chef took the case to Tiktok to explain that “operational complexity” was the possible reason why McDonald’s not holding snack wrapping in his permanent menu.

But the return of the snack wrapping was teased by the end of 2023. And on the same earnings call, Chris Kempczinski indicated that the snack pack is actually coming back, even if he would not specify when. It is clear that McDonald’s by bringing back these fan favorites is trying to turn a new magazine with his faltering customer base. Although the chain is known to set the pace of the fast food world, it seems that McDonald’s is taking a page out of the book with popular chicken-based chains such as Chick-Fil-A and Raising Cane’s to try to win the hearts of American fast food eater . If the launch and success of its new chicken -based sandwich, bacon cajun ranch mccrispy is any indicator, this is a smart feature of the groundbreaking fast food chain.

Read Original Article on Taste Table.